Services

1. Freelance Content Writer

Available full or part-time. Working from my home office, or onsite in the Greater Toronto Area.

Articles & Blogs

Need to attract and keep customers to your corporate website? Light reading from a technical blog with SEO optimization will hold their attention and develop loyalty. I have written articles for small and medium businesses looking to understand and select technology purchases for their organizations. Topics include High Speed Internet, Cloud delivered Business Phones services, Security for VoIP and more. 2019 examples are shared here.

Technical Writer

I create understandable, digestible and engaging content to reset and run your business. My passion is creating clear and concise documentation that will be adopted internally or by the paying customer. Taking complex concepts and process and explaining it to the masses or a technical target group is an important role in a growing business.

Internal facing documents include :
  • Short and Long Product Descriptions
  • New Product Introduction artifacts (MSD, MRD)
  • Market and competitive research
  • Sales tools like Battle-cards and Training Presentations.
External facing documents include :
  • White Papers & Case Studies
  • Product Descriptions & Artifacts
  • Admin, User & Installation Guides
  • FAQs, Brochures & Internal Training Materials
  • Eye-Popping Customer Presentations
  • Web landing pages optimized for SEO searches

2. Contractor -Onsite Product Manager

For Startups or established organizations needing staff augmentation for a critical product or portfolio. Duties may include life-cycle functions such as updating Service Descriptions, pricing adjustments, retirement or grandfathering of product lines, Business Case development, marketing campaign leadership and customized training or the sales force or operations.

Special Assignments Examples

RFP Assistance

Lead and develop Request For Proposal requirements based on internal research and requirements. Or, evaluate and score RFP responses from potential partners based on the value each delivers and your business priorities.

Effective Training Delivery

From giving new highly technical content to the subject matter experts or delivering product launch materials and awareness training to the general sales force for confident selling.

Competitive Intelligence

Examine what your competitors are selling and being successful at before you decide to invest or exit a product line. Understand where the bar is for entry into a product line and what expectations the market has for your future offerings.